Ross’ research has mainly focused on media and social class. First, the class structure of the content of Swedish television was analyzed through content analysis. The main finding was a typical pattern of middle class dominance and symbolic annihilation of working class characters (Ross 1988). Secondly, a study of audience reception of class aspects in television serials and news items was conducted, using both qualitative interviews and a survey. One finding was a tendency to take notice of class on a subconscious level. Class also seems to be less salient in news than in fiction. The results was interpreted both in terms of class (un)consciousness and cognitive processes (Ross 2008, 2011).