“Your Entertainment Set Free”? Connected Viewing in Europe


Duration: 2011 – 2012

Research Areas
Cinema Studies, Media and Communication Studies


Using comparative case studies in three European contexts (UK, Germany, and Scandinavia), this project examined the markets for digital distribution services and the ways teenage and young adult media audiences access, consume, and experience those services using multiple media platforms in socially networked environments. Focusing on the practices by which multi-screen viewers connect dispersed content and participate in various formats, this research asked specifically how perceptions of content value relate to new and emerging modes of social interaction.

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For more information, please visit: http://www.carseywolf.ucsb.edu/mip/connected-viewing-initiative-research-team